23 Jul 2021
If you do not accept the use of these cookies or similar technologies, you can disable them by following the instructions in this policy below or changing your browser settings so that cookies or similar technologies from our Website cannot be placed on your computer or mobile device.
1. What are cookies and similar technologies?
Cookies. Cookies are small text files that uniquely identify your browser or device. The cookie file is stored on your browser. When you return to that website (or visit websites that use the same cookies) that websites recognize the cookies and your browsing device. We also use technologies which are similar to cookies, such as web beacons/pixels, log files and mobile device identifiers.
Web beacons/Pixels. Cookies are not the only way to recognize or track visitors to a website. Web beacons (also called “tracking pixels” or “clear gifs”) are invisible picture files/small portions of code that contain a unique identifier that enable us to recognize users when providing the Service. Web beacons collect information such as a record of the page on which they are placed and a timestamp. We use web beacons to track the online usage patterns of our users. We also use clear web beacons in HTML-based emails sent to our users to track which emails are opened and which links are clicked by recipients, which helps us measure the success of our marketing campaigns and use web beacons placed by third-party advertisers to track whether you have clicked on the adverts they have placed and to measure success. While you may not have the ability to specifically reject or disable these tracking technologies, in many instances, these technologies are reliant on cookies to function properly, accordingly, in those instances, declining cookies will impair the functionality of these technologies.
2. Categories of cookies
Cookies do many different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improving the user experience. Cookies can tell us, for example, whether you have visited the Website before or whether you are a new visitor. They can also help to ensure that adverts you see online are more relevant to you and your interests.
There are different categories of cookies, including:
First-party cookies, which are served directly by us to your computer or device.
Third-party cookies, which are served by a third party on our behalf.
Cookies can remain on your device for different periods of time. Some cookies are ‘season cookies’, meaning that they exist only while your browser is open. These are deleted automatically once you close your browser. Other cookies are ‘permanent cookies’, meaning that they survive after your browser is closed. They can be used by the Website, for example, to recognize your computer when you open your browser and browse the internet again.
3. What cookies do we use and how do we use them?
The types of cookies and similar technologies used by us and our partners in connection with the Website can be classifies into one of four categories, namely ‘essential cookies’, ‘functionality cookies’, ‘performance cookies’ and ‘targeting cookies’.
In addition to the cookies we use on this website, we use technologies such as pixel tags in some emails which enable us to understand whether you have opened the email and how you have interacted with it.
4. Google analytics
We use Google Analytics, which is a web analytics tool that helps us to understand how users engage with the Website. Like many services, Google Analytics uses first-party cookies to track user interactions, as in our case, where they are used to collect information about how users use our site. This information is used to compile reports and to help us improve our service. The reports disclose website trends without identifying individual visitors. For more information on Google Tag Manager, see here. For more information on Google Analytics, see here.
You can opt-out of Google Analytics without affecting how you visit our site – for more information on opting out of being tracked by Google Analytics across all websites you use, see here.
If you do not want Google Analytics to be used in your browser, you can also install the Google Analytics browser add-on.
5. Targeted advertising
Our advertising partners use device identifiers and other similar technologies to show you ads that are useful to you. We may share certain information such as your location, browser and cookie data and other data relating to your use of our Service with our business partners to deliver personalized advertisements (“ads”) that may be of interest to you.
Please note that an advertiser may ask Viewst to show an ad to a certain audience of users (e.g., based on demographics or other interests). In that situation, Viewst determines the target audience and Viewst serves the advertising to that audience and only provides anonymous aggregated data to the advertiser. If you respond to such an ad, the advertiser or ad server may conclude that you fit the description of the audience they are trying to reach.
Facebook. We use the pixel function of Facebook Custom Audiences to identify users who have landed on certain pages for the purposes of target group-oriented remarketing and advertising. The Facebook pixel stores a cookie, which means that information about your visit to our Website be shared with Facebook. Also, as part of the “advanced matching” undertaken by Facebbok, other information (such as telephone number, email address, Facebook ID) maybe shared with Facebook in a hashed form. These cookies and the information collected, are used to help Facebook deliver advertising on our behalf to users who have previously visited our Website when they are on Facebook or another platform powered by Facebook Advertising, and to track advertising success. You can modify your Facebook Ad settings to restrict these advertisements. Learn more about the different types of Facebook cookies here.
6. How to control or delete cookies or similar technologies
How to change your browser settings
You can change your preferences by changing the settings in your browser. Your browser will allow you to:
See what cookies or other similar technologies have been dropped on your device;
Block cookies or similar technologies;
Clear cookies or similar technologies from your browser.
Deleting cookies or similar technologies means that any preference settings you have made on a particular website will be lost and the functionality of our Website will be impaired. We cannot guarantee that your experience on our Website will be as good as it could otherwise be.
If you want to change your settings at any time (for example, if you accept all cookies, but later decide you do not want a certain type of cookie) you will need to use your browser settings to remove any third party cookies or similar technologies dropped on your previous visit.
For more information on how to manage the most popular browsers, please, see below:
How to opt out of online ads
Some users will have the option to opt out of seeing targeted online ads from participating companies by visiting: http://www.aboutads.info/choices/, http://www.youronlinechoices.com or similar websites in your jurisdiction. Please note, that this list will contain more networks than those used on out site.
Alternatively, you can opt out of certain cookies through the settings in your browser or reset the advertising ID on your mobile device via settings.
To learn more about the advertising companies we work with and choices they offer, please take a look at the following resources:
Digital Advertising Alliance; and
How to opt out of mobile advertising
If you are using a mobile device, you can opt out of having your mobile advertising identifiers used for certain types of targeted advertising, including those performed by us, by accessing the settings in your Apple or Android mobile device and following the most recent published instructions. If you opt out the random ID we (or our third-party partners) had previously assigned to you will also be removed. This means that if at a later stage, you decide to opt-in, we will not be able to continue and track you using the same ID as before, and you will effectively be a new user to our system.
How to opt out of third-party cookies
You also have the option to opt out of having your browsing activity within websites recorded by cookies and other technologies. In addition to managing cookies in your browser settings (described above), you can opt out of certain cookies by clicking on the links provided below. Please note, that this will take you to the relevant third-party website.
Google Analytics, Google Ads and Google Tag Manager
7. Change to this policy
We will occasionally update this policy to reflect changes in our practices and services. When we post changes to this policy, we will revise the “Last Updated” date at the top of this policy. If we make any material changes in the way we collect, use, and/or share information held in cookies, we will notify you by prominently posting notice of the changes on the Website. We recommend that you check this page from time to time to inform yourself of any changes in this policy or any of our other policies.
8. Cookies that have been set in the past
If you have disabled one or more cookies, we will still use information collected from cookies prior to you disabled preference being set, however, we will stop using the disabled cookie to collect any further information.
9. Need more information?